A heart for people A heart for people

A heart for people A heart for people

Hello! We are Simple Strategy, Business Strategy Coaching with a heart for people!

We specialize in empowering women in bsuiness to help them make informed decisions, fix the core problems of their business, drive growth, and stay competitive in today’s dynamic business landscape.

We use human-centred design to shape our research, design and strategy processes, behind our coaching. This enables the creation of real, effective, simple solutions that positively benefit your business and helps solve the real issues in your business.

Our focus is business strategy, human-centered design, marketing, customer experience, user experience, and innovation for your business.

Meet the Team

With a foundation built on strong analytical skills, strategic thinking, creativity, and empathy, our consulting business possesses a formidable array of strengths. Our deep understanding of emotions not only helps us comprehend the challenges faced by businesses on a profound level but also enables us to forge strong connections with our clients. By embracing empathy, we gain clarity on their needs and pain points, facilitating the delivery of tailored solutions that resonate, foster trust, and drive meaningful results. Our passion for people drives us to promote equity and empower younger women to assume leadership roles, reflecting our commitment to inclusive growth and development.

  • Camila is a strategist, activator, designer and coach. She possess a unique ability to grasp the bigger picture and devise problem-solving strategies rooted in human-centered design principles. Her academic journey, includes an undergraduate degree in Human Communications from the University of Central Florida, a certificate in Product Management from Product School, and a Master's degree from the University of Auckland, education that has equipped her with a diverse skill set and a deep understanding of human behavior, pain points and strategic ways to implement solutions.

    Her passion for people is evident and the driving force behind Camila’s work. Camila is deeply committed to enriching the human experience and ensuring equality, diversity, and inclusion in the development of services and strategies.

    With expertise spanning business strategy, innovation consultancy, Service design, UX design, Product Management, digital marketing, and strategic communications. Camila wholeheartedly devotes herself to achieving her goals of enhancing the human experience and driving positive change.

OUR STRENGTHS

  1. Empathetic ability

  2. Business Strategy

  3. Design Thinking

  4. Storytelling

  5. Strong user research

  6. Creative design

OUR CORE VALUES

  • We are what you see. Transparency in everything that we do.

  • People are the most important and our biggest priority. After all, it’s called human-centred design for a reason.

  • Selflessness and dignity for a better world.

  • Thoughtfully crafted projects with a degree of excellence.

OUR PURPOSE

Our goal is to drive transformative change within organizations and among leaders by offering coaching services that address their most pressing challenges. We are dedicated to going beyond surface-level improvements, focusing instead on delivering coaching that creates genuine and impactful growth. Our aim is to help businesses and individuals achieve meaningful, lasting success through strategic, insightful, and actionable guidance.